Fact: Wearing helmets can saves lives.
What is our goal?
The goal of the riders4helmets© campaign is simple: to educate equestrians on the benefits of wearing a properly fitted and secured, certified helmet.
International Helmet Awareness Day™
Riders4Helmets is responsible for hosting and organizing International Helmet Awareness Day. The first event was held in 2010 and by 2013, over 700 retailers in 8 countries pledged their support by offering a discount on helmets.
What is the purpose of this website?
To educate equestrians on the basic facts of wearing a helmet, to promote helmet wearing on an International level by involving leading equestrians in various disciplines that hopefully encourage an increased use of helmets, and, to provide important links/resources to enable riders to become further educated on the importance of wearing a helmet.
Riders4Helmets.com receives up to 50,000 visitors per month from 40 countries.
Who is behind the campaign?
The riders4helmets© campaign is operated by Lyndsey White and Chad Mendell. For more about Lyndsey and Chad see further down this page.
How can you help?
By spreading the word of the campaign to all of your equestrian contacts. If you have a website, blog, Facebook Page, use Twitter or other Social Media avenues, please share the link to this website with your followers.
Riders4Helmets Social Media:
Riders4Helmets on Facebook: www.facebook.com/riders4helmets.
Riders4Helmets on Twitter: http://twitter.com/riders4helmets.
Riders4Helmets on YouTube: www.youtube.com/user/riders4helmets.
For more information on Why Helmets Matter, see http://riders4helmets.wordpress.com/wny helmets matter.
For statistics and facts for the Equestrian Industry regarding helmets, see http://riders4helmets.wordpress.com/equestrians.
I have ridden horses from the day I could walk. I grew up in England and my first horse was a Shetland Pony. I was the classic “Thelwell” kid. From there I graduated on up the size ladder owning an assortment of Heinz 57 ponies, before moving on to Thoroughbreds, Irish-Draft x TB and even a Palomino Welsh x TB! I somehow managed to convince Dad to keep the horses and not sell them and so we often ended up with the outgrown ones staying with us. My favorite discipline is eventing, the thrill of cross-country cannot be matched.
My good friend and US Olympian, Courtney King-Dye, suffered a serious head injury in March 2010 and remained in a coma for a month following the accident. Courtney was not wearing a helmet at the time and is still undergoing rehabilitation. When Courtney had her accident, I wanted to help and so started an eBay store to raise funds for her medical expenses which subsequently raised $10,000. The decision was made to launch the riders4helmets campaign after consulting with various leading equestrians on the matter. I am proud to say that we receive many emails from equestrians who have purchased their first helmet after reading the articles on this site. If we can save one life then all the hard work will have been worth it.
Chad Mendell is the former executive editor of The Horse: Your Guide To Equine Health Care and TheHorse.com where he developed an array of online educational products from videos, newsletters, and live webinars. Chad is a partner in Equiseen LLC, an inbound marketing and web development company focused on helping businesses be more than just a point of purchase for their customers by helping them become an invaluable resource. Additionally, Chad actively trains and shows reining horses. Chad resides in Georgetown, Kentucky with his wife Angi and their various animals.